Appskale

Name: Appskale
Availability: InStock

Appskale is an Analytics & Attribution tool that tracks Apple Search Ads conversions and ROAS. It provides keyword-level LTV and revenue data for RevenueCat users, helping optimize ad spend.

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At a glance

Pricing

Freemium · Paid · Enterprise

Free tier

Yes

API

Skill level

Technical

About

What is Appskale?

Appskale is an analytics platform designed for iOS developers using Apple Search Ads and RevenueCat. It helps stop wasteful ad spending by providing real-time, keyword-level LTV (Lifetime Value) and ROAS (Return on Ad Spend) data. The tool automatically tracks every subscription back to its originating keyword, campaign, and country, eliminating the need for manual data matching in spreadsheets. Users can easily filter and view data to understand 30-day LTV by keyword, 90-day LTV by country, or revenue from specific campaigns. This enables app developers to identify and scale profitable keywords while pausing underperforming ones, ensuring marketing budgets drive real subscriptions, not just installs. Setup is quick, taking about 20 minutes, and the platform is GDPR compliant and ISO27001 certified.

Best used for

Ideal for iOS developers and product managers who need to precisely track Apple Search Ads performance, identify profitable keywords, and optimize ad spend. Especially valuable for those using RevenueCat to manage subscriptions, as it automates the attribution of revenue to specific ad campaigns and keywords.

Common actions

track ad conversions

optimize ad spend

analyze keyword performance

attribute revenue

monitor LTV

marketinganalyticsspreadsheets

Capabilities

Key features

Keyword-level LTV tracking
Real-time conversion tracking
RevenueCat integration
Country-specific ROAS
Cohort retention tracking
Automated attribution

Target Audience

product manager

Integrations

revenuecatapple-search-ads

Pricing & Plans

Freemium · Paid · Enterprise

Not publicly disclosed. Check appskale.ai for current pricing.

FAQs

How does Appskale integrate with RevenueCat and Apple Search Ads?

Appskale connects to your Apple Search Ads account for ad data and integrates with RevenueCat via webhooks to track subscription transactions. This setup automatically links purchases back to the specific keywords, campaigns, and countries that drove them, providing comprehensive attribution.

What kind of data can I see with Appskale?

You can view keyword-level LTV (Lifetime Value), ROAS (Return on Ad Spend), and revenue data. The platform allows you to analyze performance by country, campaign, and cohort, with data updating in real-time as purchases occur. This helps identify which keywords drive real subscriptions.

Is there a free trial available for Appskale?

Yes, Appskale offers a 14-day free trial with full access to all features. No credit card is required to start, allowing you to connect your apps and see real attribution data before committing to a paid plan. There is also a free tier for up to $2k/month ad spend.

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