Luma Ray3 is a Content & Design tool that generates studio-grade videos with intelligent reasoning and native HDR. It creates 4K HDR content from text prompts and reference images with self-critique capabilities.
Luma Ray3 is the world's first reasoning AI video model, enabling users to generate studio-grade videos with native HDR and intelligent reasoning. It transforms text prompts and reference images into stunning 4K HDR content, featuring an intelligent self-critique mechanism. The platform offers a Draft Mode for 20x faster iteration, allowing users to perfect concepts before rendering in high-quality 4K HDR. Ray3 supports professional workflows with native 10-, 12-, and 16-bit HDR video in EXR format and provides visual annotation control for precise guidance. It's designed for creating cinematic sequences, character animations, and product demonstrations, maintaining consistent identity and style across different content types.
Best used for
Ideal for creative professionals and businesses who need to quickly generate high-quality video content, iterate on visual concepts, and produce cinematic sequences. Especially valuable for those requiring native HDR output and intelligent reasoning capabilities for complex scene planning and self-critique.
Common actions
generate videos
create video content
produce cinematic footage
animate images
cinematic video makerAI video generatorray3 video generation
Capabilities
Key features
Reasoning AI video generation
Native HDR video output
4K HDR content creation
Text-to-video generation
Image-to-video generation
Draft Mode for iteration
Visual annotation control
Target Audience
youtubervideo editormarketeranimator
Integrations
Not yet documented
Pricing & Plans
Freemium ยท Paid ยท Enterprise
๐ฐ Pricing plans
FAQs
What is the relationship between Ray3 AI and Luma?
Ray3 AI is powered by Luma technology, specifically the Luma Uni-1 model. The platform provides enhanced access to these advanced AI models through a user-friendly interface, offering additional features and an improved experience for video generation.
How does Ray3's 'reasoning' capability work for video generation?
Ray3 is the first AI video model that can think deeply about prompts, understand user intent, and plan sophisticated event sequences. It uses visual reasoning to critique its own work, ensuring higher quality and more coherent video outputs from text or image inputs.
Can I use Ray3 to create videos for commercial purposes?
Yes, Ray3 is suitable for commercial projects. The Professional and Max plans include commercial licenses, allowing users to create professional videos, advertisements, marketing content, and cinematic productions with full commercial rights. The studio-quality HDR outputs are ideal for various industries.
What is Draft Mode and how does it benefit video creation?
Draft Mode offers 20x faster generation for rapid iteration and concept exploration. Users can quickly perfect their ideas in draft quality and then render the final video in studio-quality 4K HDR without altering the composition, streamlining the creative workflow.