Forwrd.Ai (Acquired By Pendo)

Forwrd.ai is a predictive lifecycle platform that uses AI to accelerate go-to-market motions. It builds no-code predictive models to evaluate prospects and customers using data from multiple sources.

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At a glance

Pricing

Paid · Enterprise

Free tier

Yes

API

Yes

Skill level

Technical

About

What is Forwrd.ai (Acquired by Pendo)?

Forwrd.ai, now acquired by Pendo, is a predictive lifecycle platform designed for revenue-driven data teams. It enables users to build, refine, and deploy revenue-optimized predictive models directly into business workflows without requiring custom builds or complex engineering. The platform features purpose-built AI agents to automate data integration, analysis, predictive modeling, and activation. It offers a collaborative workspace for data and GTM teams to align goals and continuously evolve models. Forwrd.ai provides predictive alerts embedded within GTM workflows, helping optimize marketing strategies with lead scoring and PQL scoring, accelerate sales with SAL and opportunity prediction, and enhance customer retention with churn and upsell prediction. The platform integrates with over 20 data sources and supports real-time predictions via API and webhooks.

Best used for

Ideal for data teams and GTM professionals who need to build no-code predictive AI models, automate data analysis, and activate insights directly within business workflows. Especially valuable for optimizing marketing, accelerating sales, and enhancing customer retention through advanced predictive analytics.

Common actions

build predictive models

automate data analysis

optimize GTM strategies

predict customer behavior

integrate business data

Capabilities

Key features

No-code predictive AI models
AI agents for data pipeline
20+ data source integrations
Real-time prediction via API
Lead/PQL/Account scoring
Churn/Upsell prediction
GTM workflow activation

Target Audience

developer

Integrations

hubspotsalesforcemarketomixpanelslackbigqueryoracleeloqua+ 2 more

Pricing & Plans

Paid · Enterprise

Not publicly disclosed. Check forwrd.ai for current pricing.

FAQs

What is the starting price for Forwrd.ai?

Forwrd.ai offers a Growth plan starting at $1599 per month. This plan includes unlimited seats, one integration, unlimited correlation analysis, up to 40,000 monthly predictions, and unlimited models for building no-code predictive AI.

Does Forwrd.ai offer a free trial?

Yes, Forwrd.ai offers a free trial to allow users to experience the platform firsthand and gain value before committing to a paid plan. Details on how to access the trial are available upon request.

What kind of integrations does Forwrd.ai support?

Forwrd.ai integrates with over 20 data sources, including popular GTM systems like HubSpot, Salesforce, Marketo, Mixpanel, and Pardot. It also connects with data warehouses and analytics platforms such as BigQuery, Oracle, and Snowflake.

Can I use Forwrd.ai to build multiple scoring models?

Yes, Forwrd.ai is a holistic platform that allows users to build multiple scoring models for all GTM operational teams and use cases. This includes lead scoring, PQL scoring, account scoring, SAL prediction, and churn prediction.

Is Forwrd.ai compliant with data security standards?

Yes, Forwrd.ai is a SaaS-based platform that adheres to strict security standards. It is compliant with SOC II, ISO 27001, CCPA, and GDPR, ensuring high levels of data protection for its users.

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