Mile AI

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Mile AI is an AI optimization layer for publishers that maximizes yield and revenue from every impression. It integrates into existing ad wrappers to refine floors, shape traffic, and enrich bid requests.

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At a glance

Pricing

Likely Not Free

Free tier

API

Skill level

Technical

About

What is Mile AI?

Mile AI is an AI optimization layer designed for publishers to maximize yield and revenue from their ad inventory. It seamlessly integrates into existing ad wrappers, leveraging unique auction data to refine floor prices, shape traffic, and enrich bid requests. Key features include Dynamic Flooring for accurate auction pricing and optimal price floors, Bid Enrichment for improving addressability and building first-party ID graphs, and Traffic Shaping to match inventory with high-value bidders. Mile AI also offers real-time revenue analytics, A/B testing capabilities, and dedicated support for Ad-Tech and AdOps teams, ensuring a true partnership in revenue growth for publishers.

Best used for

Ideal for publishers and AdOps teams who need to maximize ad yield, improve fill rates, and reduce ad serving costs. Especially valuable for those looking to refine ad floors, enrich bid requests, and dynamically manage traffic using AI-driven insights.

Common actions

optimize ad revenue

manage ad inventory

improve bid requests

analyze ad performance

Capabilities

Key features

Dynamic Flooring
Bid Enrichment
Traffic Shaping
Ad Serving AI
Real-Time Revenue Analytics
A/B Testing

Target Audience

marketer

Integrations

Not yet documented

Pricing & Plans

Likely Not Free

Not publicly disclosed. Check mile.tech for current pricing.

FAQs

How does Mile AI integrate with existing ad setups?

Mile AI is designed to seamlessly integrate into a publisher's existing ad wrapper. It acts as an optimization layer, working with your current setup to enhance performance without requiring a complete overhaul of your ad tech stack.

What specific metrics does Mile AI help improve for publishers?

Mile AI focuses on improving key metrics such as RPMs (Revenue Per Mille), fill rates, and CPMs (Cost Per Mille). It also aims to reduce ad serving costs and enhance the overall addressability of ad inventory, leading to higher revenue.

Can Mile AI help with cookieless environments?

Yes, Mile AI helps publishers improve performance in cookieless environments through features like Bid Enrichment, which builds a first-party ID graph and enhances signal routing to maintain addressability and targeting accuracy.

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